Privacy Policy

Last updated: July 9, 2026

Lumen Bay Nutrition LLC ("Lumen Bay Nutrition", "we", "us" or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what information we collect through our website, how we use it, the legal bases on which we rely, and the rights you have. By using our website you acknowledge that you have read and understood this policy.

1. Who we are

The data controller responsible for your personal data is Lumen Bay Nutrition LLC, 42 Harbor View Road, Portland, ME 04101, United States. If you have any questions about this policy or your data, you can contact us at info@elbowfilter.shop.

2. What information we collect

We collect information you provide directly to us, such as your name, telephone number, email address and the content of any message when you place an order or contact us. We also collect certain information automatically when you visit our site, including your IP address, browser type, device information, pages visited and referring URLs, primarily through cookies and similar technologies.

3. How we use your information

We use your information to process and deliver your orders, respond to your enquiries, provide customer support, operate and improve our website, comply with legal obligations, and — where you have consented — to measure and improve our advertising and analytics.

4. Legal bases (GDPR Article 6)

Where the EU General Data Protection Regulation applies, we process personal data on the following legal bases: (a) performance of a contract, to process your order; (b) your consent, for analytics and advertising cookies; (c) our legitimate interests, to secure and improve our services; and (d) compliance with a legal obligation.

5. Cookies, advertising and analytics

We use cookies and similar technologies to run the site and, subject to your consent, for analytics and advertising. We use Google Ads and Google Remarketing to deliver and measure advertising, Google Analytics to understand how our site is used, and Google Maps to display our location. We operate Google Consent Mode v2, so advertising and analytics storage remain disabled until you provide consent. For details, see our Cookie Policy.

6. Sharing your information

We may share your data with service providers who help us operate our business (such as delivery partners, hosting and payment-on-delivery logistics) and with Google for the advertising and analytics services described above. We do not sell your personal data.

7. International transfers

Some of our service providers may process data outside your country of residence, including in the United States. Where personal data is transferred internationally, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses.

8. Data retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, including to satisfy any legal, accounting or reporting requirements. Order records are generally kept for the period required by applicable law; enquiry data is kept only as long as needed to handle your request.

9. Your rights

Depending on your location, you may have the right to access, correct, delete or restrict the processing of your personal data, to object to processing, to data portability, and to withdraw consent at any time. Residents of the European Economic Area have these rights under the GDPR; residents of the United States may have similar rights under applicable state laws.

10. Complaints and supervisory authority

If you have a concern about how we handle your data, please contact us first. Residents of the United States may also lodge a complaint with the Federal Trade Commission (FTC). Residents of the European Economic Area may lodge a complaint with their local data protection authority.

11. Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss or misuse, including the use of HTTPS across our website. No method of transmission over the internet is completely secure, but we work to protect your information.

12. Children

Our website and products are intended for adults. We do not knowingly collect personal data from children.

13. Changes to this policy

We may update this Privacy Policy from time to time. The "last updated" date at the top of this page indicates when it was last revised. We encourage you to review it periodically.

14. Contact

For any questions about this Privacy Policy or to exercise your rights, contact us at info@elbowfilter.shop or by post at the address above.